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My career arc has had some interesting twists. The highlights include, in no particular order:
-Chief marketing officer, using traditional (direct mail) and more current (email, blogs, vlogs, podcasts, social media) marketing methods to build my brands.
-Video producer. Corporate productions took me as far as The Gambia, and event productions as far as Spokane.
-Wine sales, in a retail environment. And that included the opportunity to enjoy some amazing wines.
-Trade association director, with duties that ranged from creating value propositions for members and vendors, to selling trade show booth space, to web site design, to media relations and speaking engagements.
Retail-level sales of wine, beer and spirits. Internet marketing via Facebook and email.
Director of annual international conference, including trade show sales, attendee marketing, and program evaluation. Developed strategic partnerships and membership initiatives. Presented programs throughout US and internationally. Developed web site and social media site.
General manager for boutique video production house. Duties included sales and marketing, script writing and customer relationship management.