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Ryan Drumwright
Rock Hill, SC
Strategy and Planning
Fans (12)

About Me

"Nothing great was ever achieved without enthusiasm"-Ralph Waldo Emerson.

I help brands discover their voice, and share their stories on the social web. I currently work at the CLIO Awards' official social media agency, Social Rocket. My main tasks are to manage the CLIO Twitter account, and to help develop and implement the CLIO Awards' social media strategy.

During the summer of 2009, I interned at Sony Online Entertainment as a social media analyst. At Sony Online, I was responsible for helping develop the company's first social media strategy handbook. The handbook included a social media situational analysis, specific social media objectives, strategies, and tactics, an explanation of social media monitoring tools, and a game plan for measuring social media success.

When I am not working, I am either traveling, meeting new people, or sharing content on the web.

In June 2010, I will graduate from Winthrop University with a degree in integrated marketing communication and a true passion for social media and strategy. I'd love to share how I can use my knowledge, passion and energy to help you, your agency and your clients as a digital strategist.

Work History

  • Social Rocket- Social Media Marketing- CLIO Awards Account
  • Digital Strategist and Community Manager
  • March 2009 to Present
  • I work on the CLIO Awards account. I'm responsible for helping develop the CLIO social media strategy, and managing the CLIO community on Twitter.

  • Sony Online Entertainment
  • Social Media Analyst Intern
  • June 2009 to August 2009
  • I worked with a three-person team to develop Sony Online Entertainment's first social media strategy. My task was to write the social media handbook that included the following sections:
    • Situational Analysis
    • Competitive Analysis
    • Social Media Strategy (Objectives, Strategies and Tactics)
    • Metrics Guide
    • Important Social Media Tools

  • Express Personnel Services
  • Inside Sales Intern
  • June 2005 to December 2006
  • My experiences at Express Personnel taught me the importance of building a genuine relationship with customers. While at Express I received hands-on staffing industry training, trained/executed cold calls, set appointments for the outside sales team and built relationships with potential clients.

Education

  • Winthrop University
  • B.S. Arts and Sciences, Integrated Marketing Communication
  • 2005 -
  • 2009 Outstanding Junior in Mass Communication Award
    President's List (2005-2008)
    Chief Student Marshall (2008-present)
    LIFE Scholarship (2005-present)

Interests
My curiosity, creativity, desire to help people succeed and love of culture led me to a career in marketing communications. Personal interests include traveling, design, global cultures, and the Internet. When I am not managing clients' online communities, I am managing the 340+ member Account Planners of New York City community.
Goals
  1. Make a difference in a child's life.
  2. Change culture.
  3. Write an industry-respected blog.
Favorite Quote
"Nothing great was ever achieved without enthusiasm"-Ralph Waldo Emerson.
Specialties
Designing social media strategies, developing and maintaining engaged communities, measuring social media success, building positive client and vendor relations

Networks (1)

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Fans (12)

Eric Williamson
Matt Cheuvront
Adam Nicholas B
Ryan Paugh
Ryan Healy
Rebecca Thorman
Anthony Dineen
Amanda Fox
M. Edward (Ed) Borasky
Kristian Carter

Following (12)

Anthony Dineen
Amanda Fox
Peter Epstein
Rafael J. Hernandez
Ryan Paugh
Adam Nicholas B
Eric Williamson
Carla Blumenthal
Ryan Healy
Rebecca Thorman
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