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Welcome to Brazen Careerist!

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About Me

A former journalist who, happily, was lured into the world of public relations. For a billion-dollar sales company, led PR and became an industry leader in use of web and social media to enhance corporate reputation. Also led issues management, editorial creative group, ad campaigns, marketing sponsorships, corporate social responsibility, employee communications, and more.

As independent practitioner, looking to share my expertise with other organizations and contribute to their success, with focus on public relations, issues management, and social media.

Work History

Luymes Public Relations LLC
Principal
September 2009 to Present
Independent practioner focusing on crisis communications, public relations strategy, publicity, and writing. For more info, go to www.luymes.com or contact me for capabilities document.

Amway Corporation
Manager--PR, Advertising, Sponsorships
December 1991 to September 2009
Over 18-year career at Amway, went from staff-level corporate PR to manage all U.S. business PR, advertising, sponsorships, digital marketing, CSR, and more. Also spent several years overseeing all editorial resources developing content for magazines, web sites, brochures, and more.