Welcome to Brazen Careerist!

About Me

Ravi S. Kudesia is a Bostonian, entrepreneur and avid student of life.

I'm the founder of The Leadership Yoga. We empower people and firms to achieve their higher aspirations. Yoga is a lot more than a gym appointment: www.theleadershipyoga.com

My internet startup, Micronation, is the first advertising agency for people. We help you build your personal brand online: www.micronation-inc.com

A personal motto: "A mind all logic is like a knife all blade. It makes the hand bleed that uses it." Browse a variety of insights: www.bladeandgrip.com

Specialties:

• Brand Management: both business and personal.
• Strategic Planning: charting and realizing bold market positions.
• Cultural Anthropology: deriving actionable insights from the zeitgeist.
• Granular Thinking: understanding and aligning the macro with micro.

Work History

• The Leadership Yoga, LLC
• Founder
• May 2008 to Present

• I authored the upcoming book, The Leadership Yoga: Six Timeless Laws of Leadership. We help today's leaders apply the practical teachings of yoga to better succeed in their personal, professional, and spiritual lives through education and seminars.

• Micronation, Inc.
• Managing Partner
• January 2008 to Present

• I co-founded and provide strategic direction to this start-up brand management firm. I specialize in new business development and positioning for corporate brand management services and manage innovation and technology for personal brand management services. My focus is primarily centered on the ongoing beta testing of our online visibility service.

• Modernista!
• New Business

• I delivered value at critical junctures in the new business life-cycle of five accounts. Additionally, I identified 14 prospective clients to senior management, performed account planning research and analysis, responded to RFPs, created presentations for client meetings, and streamlined process through a proprietary opportunity assessment chart.

• Campbell-Ewald Advertising
• Account Coordinaton/ MIS

• I worked alongside VP of Operations to simplify processes and remove barriers to account work. This included maintaining relationships with an offshore team to craft an internal electronic resource and developing proprietary time-saving solutions for account team and strategic business partners. As an account coordinator, I presented weekly competitive updates, created sales match reports, designed budget and media trackers, opened job numbers, created budgets, and routed over 30 ads.

• USRobotics
• Marketing

• I supported the international launch of USRobotics’ MAXg product line in the marketing and technology departments. In this capacity, I wrote a nationally published press release, generated leads at the world’s largest communication exhibition, restructured the primary product information promotional tool, created sales presentations, designed images and HTML content for use in over 25 international websites and designed over 10 animated banner ads for the online campaign.

Education

• Boston University School of Management
• BS in Business Administration, Marketing, Advertising
• 2004 - 2008