Welcome to Brazen Careerist!

About Me

Recently relocated to Savannah, Georgia and currently freelancing as a writer and marketing professional. Looking for a full time opportunity in the communication/public relations/marketing field.

It's an exciting time to work in the marketing industry - especially in interactive marketing. Social media is finally a pronounced aspect to the marketing plan. This makes me happy because social media and other Web 2.0 concepts are one of my first loves. Customers and clients are ready to tackle and introduce themselves to the social media world, and I am happy to guide them and share my knowledge!

Work History

• Examiner.com
• Writer
• January 2009 to Present

• •Write clear, concise and entertaining articles on topics related to the wedding industry while adhering to APA style
  •Seek and communicate with brides-to-be to brainstorm topics of interest
  •Interview and collaborate with area vendors

• { nicole galletta }
• Consultant
• May 2009 to Present

• •Social Media Strategy, Development & Engagement
  •Copy Writing & Editing
  •Website Assessment & Revision
  •Market Research
  •Marketing & Branding Strategy
  •Project Management

• Sojo, Inc
• Marketing Coordinator/Project Manager
• January 2008 to May 2009

• •Strategically wrote and implemented integrated marketing plans while adhering to allocated budget
  •Responsible for the day-to-day account service activities with the client, agency team and vendors on all aspects of projects
  •Provided creative direction to designers and engaged in collaboration with the creative team
  •Wrote a variety of copy for marketing collateral, press releases, blogs, articles, websites, newsletters, brochures, billboards, etc., including materials for Hartsfield-Jackson Atlanta International Airport
  •Developed the navigation for numerous websites including Sojo, Inc., Babies Can’t Wait, and Delta Global Staffing – a subsidiary of Delta Air Lines
  •Developed and maintained a variety of social networking sites for Sojo and its clients, including World Changers Church International
  •Media relations; established and cultivated media relationships and monitored press coverage

• O'Neill Communications
• Account Coordinator
• September 2006 to December 2007

• •Planned and implemented exciting marketing events for the firm and its clients
  •Wrote a variety of copy for marketing collateral and press releases
  •Contributing writer for Making A Difference Magazine, a publication of Georgia’s Council on Developmental Disabilities
  •Participated in monthly conference calls with contractors around the country to analyze, write, edit, and oversee all aspects of the industry trend newsletter, FenceSense, a publication of the American Fence Association
  •Strategized, wrote, and implemented trade show plans and collaborated with vendors to design and customize trade show booths on a variety of budgets

• Bressler Advertising and Public Relations
• PR Account Executive
• November 2005 to August 2006

• •Participated in strategic planning with the client to understand objectives and the strategic positioning of the product in the marketplace
  •Responsible for the day-to-day account service activities with the client, agency team and vendors on all aspects of projects and strategy for integrated marketing communications/PR campaigns
  •Wrote and compiled key client documents, including news releases, PSAs, articles, media contact lists and other press materials while adhering to hospital and HIPAA policy and procedures
  •Media relations; established and cultivated relationships with the media and pitched stories
  •Researched topics for possible story opportunities and interviewed clients, patients, and doctors for background information for specific stories
  •Promoted and assisted in the planning of the J. Smith Lanier & Co. Charity Classic Golf Tournament for Atlanta’s Brain Tumor Foundation for Children

• Clear Channel Radio
• PR/Marketing Assistant (Inten)
• May 2004 to August 2004

• •Proposed, organized, implemented, promoted, and evaluated events such as Father’s Day Olympics; Red, White and Boom 4th of July Festivities and The Great Ogeechee Seafood Festival
  •Promoted and raised $5,000 for syndicated radio personality Kidd Kraddick’s national fundraiser, Kidd’s Kids, dedicated to sending terminally ill children to Disney World for the week
  •Conducted a web survey on KISSFM listeners and prepared and presented a professional presentation for KISSFM
  •Pitched and wrote proposals for promotional and special events
  •Wrote press releases to promote Donald Trump’s 30- second daily spot on six Clear Channel stations and other upcoming radio promotions and events

Education

• Georgia Southern University
• Bachelor of Science, Public Relations, Event Planning
• 2005 -