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Created PR campaigns for major company programs and events including 15th anniversary
Social media: took company's Facebook page from 3,000 to 15,000 fans in 4 months through PR campaign; increased company LinkedIn group membership from 200 to 3,500 in 4 months.
Worked with vendors to create company collateral (brochures, invitations, videos, etc).
Supervised press release schedule; included editing and approving over 40 press releases, resulting in 70 press clips.
Supervised Coordinator and two interns.
Created 47 press releases; placed 43 news-stories in campus/local papers.
Wrote annual report, speeches for Senior Directors and Student Board.
Served as a source for students reporters' stories about high-achieving NSCS members.
Created 3-4 marketing e-mails/ e-newsletters per month about specific programs and services.
Ran faculty awards program (Inspire Integrity Awards) increased student nominations from 188 to 324; increased faculty applications from 98 to 112.
Maintained communications guide and trained full staff on guide's key points.
Created podcast scripts; interviewed staff members and corporate partners for podcasts.
Supervised two interns.
Worked on NSCS annual invitation campaign (direct mail campaign inviting prospective new members); worked with printers to set up and finalize 233 unique letters; approved final proofs.
Edited The Collegiate Scholar, a member-driven literary publication.