Welcome to Brazen Careerist!

About Me

Seasoned, award-winning professional skilled in multiple disciplines including; relationship building, entrepreneurship, public relations, new media strategies, graphic design and website content management.

Work History

• Florida Career College
• Electronic Media Marketing Manager
• July 2010 to Present

• • Evaluate the ROI, functionality and quality of third-party lead vendor accounts
  • Manage and create content for website, e-newsletters and social media channels
  • Coordinate PR program internally to spread news and info from each of the school’s nine campuses

• Boston Breakers
• Communications Manager
• September 2008 to September 2009

• • In charge of all media relations, internet and social media initiatives
  • Directed communications staff, which included a pair of interns, to lead league in website execution and rank second in total media coverage
  • Garnered coverage and features in major outlets such as Boston Globe, Boston Herald, WEEI, New York Times and CBS Evening News
  • Championed team’s use of Twitter months prior to its mainstream popularity and grew following from scratch to over 1,100
  • Produced twice-weekly e-newsletter that was sent out to over 5,000 subscribers
  • Well-respected among TV, print and online journalists covering league and team

• Florida International University
• Athletic Media Relations Coordinator
• August 2003 to June 2008

• • Kept website fresh with written content and features while providing media with consistent updates through press releases, in-person, verbal and/or electronic communication
  • Performed graphic design and layout of media guides, game programs, website graphics and promotional material
  • Implemented and directed live video webcasts of athletic contests and on-demand video on website
  • Led press operations for over 20 tournaments over a span of five years

Education

• Western New England College
• International Business, Sport Management
• 1998 - 2002

• • 2002 Who’s Who Among Students In American Universities & Colleges
  • 2002 WNEC Athletics Media Award (first-ever student to receive)
  • 2001 WNEC Alumni Association Skookum Award for excellence (one of 15 in my class)