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Katherine Liew
Have you heard about the World's Coolest Intern competition by Standard Chartered? It's a great opportunity - $30,000 for a 6 month social media internship! http://katherineliew.wordpress.com/2010/10/19/worlds-coolest-intern/
Kim N. Campbell
Let's talk strategy. I'm interning at a startup and am in charge of their communications but haven't gotten any clear feedback on what the company's communications goals are. How do you guys identify social media goals for your companies? How do you boil that down to measurable objectives?
Rebecca Thorman recommended this
Sara Gallagher:
I really like this infographic (below) about social media networks and the four functions that each network serves, to varying degrees. It has ...MoreI really like this infographic (below) about social media networks and the four functions that each network serves, to varying degrees. It has helped my company get a better grasp on what we're trying to accomplish strategically, and the best way to meet those strategic initiatives. I think some of this may be slightly dated, but I have found it helpful nonetheless.
http://www.nikkipilkington.com/blog/wp-content/uploads/infograph-smedia.jpg
96 weeks ago
http://www.nikkipilkington.com/blog/wp-content/uploads/infograph-smedia.jpg
96 weeks ago
Kim N. Campbell:
Thanks everyone,
The way I've been thinking about it is that the people who we want to attract as customers are the folks we want to engage with ...MoreThanks everyone,
The way I've been thinking about it is that the people who we want to attract as customers are the folks we want to engage with online and the platforms we want to build a presence on will depend on the platforms being used by those target markets. I think the challenges for me is identifying the priority target audience. I'm just going to propose who I think we should target and how, then see what the response is. I appreciate all the info you guys shared. I'll incorporate the feedback as I work on the proposal tonight.
96 weeks ago
The way I've been thinking about it is that the people who we want to attract as customers are the folks we want to engage with ...MoreThanks everyone,
The way I've been thinking about it is that the people who we want to attract as customers are the folks we want to engage with online and the platforms we want to build a presence on will depend on the platforms being used by those target markets. I think the challenges for me is identifying the priority target audience. I'm just going to propose who I think we should target and how, then see what the response is. I appreciate all the info you guys shared. I'll incorporate the feedback as I work on the proposal tonight.
96 weeks ago
Becky Benishek
I just heard about the Ecademy site. I haven't gone too far into it at all, but can't help but compare it to LinkedIn. Is it any better than LinkedIn, or complementary to it? Or necessary? http://www.ecademy.com/
Katherine Liew:
A networking site is as valuable as the people on it - partly influenced by it's features but also a lot by first mover advantage. LinkedIn ...MoreA networking site is as valuable as the people on it - partly influenced by it's features but also a lot by first mover advantage. LinkedIn definitely has the advantage in users + Alexa ranking is better. But if there's a different or better crowd on ecademy I'd use both - looks decent. Nice find!
97 weeks ago
97 weeks ago
Becky Benishek:
@Joy, Yes I am interested in hearing what you find out! I like the international emphasis.
@Katherine, It does sound like it's complementary to ...More@Joy, Yes I am interested in hearing what you find out! I like the international emphasis.
@Katherine, It does sound like it's complementary to LinkedIn and at the very least doesn't _hurt_ your career to jump in.
97 weeks ago
@Katherine, It does sound like it's complementary to ...More@Joy, Yes I am interested in hearing what you find out! I like the international emphasis.
@Katherine, It does sound like it's complementary to LinkedIn and at the very least doesn't _hurt_ your career to jump in.
97 weeks ago
Tameem Qazi
Are attending business networking events worth paying for especially if you're new in town?
106 weeks ago from Social Media Marketers, Global Careers and Business, London Brazen Careerists and Ask A Coach2 more
Katherine Liew:
If you're pushed for cash, one of your best bets for meeting the important people is to find out what conferences they're at - then find the ...MoreIf you're pushed for cash, one of your best bets for meeting the important people is to find out what conferences they're at - then find the nicest bar close to that conference. Many dislike attending the formal networking because everyone is vying for their time. But they'll go somewhere close by to relax with the very inner circle before heading back to their hotel. A drink costs a lot less than a formal networking event.
Networking is undeniably important, but be smart about it.
106 weeks ago
Networking is undeniably important, but be smart about it.
106 weeks ago
Caroline Ceniza-Levine:
@Tameem, I'm not familiar with those groups but I have been to BNI meetings in New York City, where I live and work, and the quality is uneven. ...More@Tameem, I'm not familiar with those groups but I have been to BNI meetings in New York City, where I live and work, and the quality is uneven. Some are great, and I have made lasting relationships from it, but sometimes it was a dud.
106 weeks ago
106 weeks ago
Rebecca Thorman
Does anyone have experience creating a "Community Board of Directors" or a "Customer Advisory Board" or something to that effect? I'm not sure that's the right terminology, but would love to hear any ideas on how you get your customer or community evangelists more involved through more formalized relationships...
108 weeks ago from Community Managers, Entrepreneurs, Social Media Marketers, Nonprofiteers and Non-Profit Management3 more
Alison Rayner:
I was at a conference last week & sat in on a round table session on creating a board. The biggest thing I took away from that was you have ...MoreI was at a conference last week & sat in on a round table session on creating a board. The biggest thing I took away from that was you have to fully understand your values/organizational values & goals. What are you trying to achieve by having a board? This will give you direction as to what the board needs to accomplish. The people you ask to be on your board likely have lots of other committments so you need to be clear about what you need from them.
You also have to put a lot of thought into what's in it for them. People don't sit on boards for the good of their health because it takes time away from all the other really important things in their lives like work, family, etc. Once you identify your values you can choose people to sit on your board that align with those values & that gives you a better chance of having an engaged board who genuinely believes in your cause.
108 weeks ago
You also have to put a lot of thought into what's in it for them. People don't sit on boards for the good of their health because it takes time away from all the other really important things in their lives like work, family, etc. Once you identify your values you can choose people to sit on your board that align with those values & that gives you a better chance of having an engaged board who genuinely believes in your cause.
108 weeks ago
Sabera (Kapasi) Photographer:
This example is partially relevant - General Mills has a separate team that shortlists top food bloggers and establishes formal relationships with ...MoreThis example is partially relevant - General Mills has a separate team that shortlists top food bloggers and establishes formal relationships with them through annual meetups, personalized banners and even revenue for their blogs.
106 weeks ago
106 weeks ago
Stefanie Kelly:
Hi Charles, I would be happy to give you some input, if you wouldn't mind doing the same for me. I am currently working with a start-up looking ...MoreHi Charles, I would be happy to give you some input, if you wouldn't mind doing the same for me. I am currently working with a start-up looking to develop a community that helps content publishers better connect with their readers online. One place we see a need for this is in helping not for profits connect and share information with their donors, volunteers and supporters. Would that be something you would be interested in? It involves a quick little exercise and seven follow up questions.
133 weeks ago
133 weeks ago
Katherine Liew:
Hi Charles! I'd be very interested in hearing about what you have in mind, I've done some work with CSR Asia and am running a media project for an ...MoreHi Charles! I'd be very interested in hearing about what you have in mind, I've done some work with CSR Asia and am running a media project for an Australian NGO. Hope to hear from you soon!
133 weeks ago
133 weeks ago
Katherine Liew
Got a marketing idea for a music festival? Check out the Reckitt Benckiser challenge! http://www.reckittbenckiser.jobs/challenge
Katherine Liew
Check out this very unusual condom campaign from Japan...think it would work in your country? http://www.youtube.com/watch?v=tIoabH5MOOg
Ryan Healy:
I'm a little torn. I couldn't stop watching it. But I forgot it was a condom ad until the end...
149 weeks ago
149 weeks ago
Caitlin McCabe:
I liked the concept but lot of work for such a lightly branded campaign. I wonder if they'll release the numbers from sales?
149 weeks ago
149 weeks ago
Colleen Dilenschneider
Which is more beneficial: 5 yrs in 1 nonprofit involved in 1 area, or 5 yrs with 3 diff orgs in different areas? Would love your thoughts!
Kevin S. Simpson:
Depends on what your passion is. Many organizations like a person having a passion towards their area of expertise: kids, mental health etc
143 weeks ago
143 weeks ago
Sarah Hartley:
I think it depends if you know what you want! If not, diversify. If you do, then work your way up in 1 organisation
143 weeks ago
143 weeks ago
Cara Pavelko
I am having a hard time dealing with the non profit politics! How do you all fight that beast?
Cara Pavelko:
The problem is having to constantly be sensitive to political connections before I make any moves. I get it-but it's disheartening!
152 weeks ago
152 weeks ago
Allison Jones:
Do you mean literal politics (like dealing with politicians) or office politics or both?
149 weeks ago
149 weeks ago
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