Welcome to Brazen Careerist!

About Me

I help growing companies quickly find new ways to make more money, with a focus on continuous improvement and an ability to 'translate' between business and tech people. I'm a pragmatic optimist and a train enthusiast.

Work History

• Coalmarch Productions
• Director of Client Services

• Helping clients at the Raleigh web design and online marketing agency.

• FrontlineResults.com
• Marketing Blogger/Consultant

• Writing about marketing and helping companies make more money using marketing.

• HRB Consulting
• Marketing Account Manager

• Helped businesses and non-profits use smart marketing to increase profits, in order to preserve history and keep the trains running.
  * Transformed marketing operations of a 30-year old tourist railroad, improving customer satisfaction and increasing profits 38% in 2008
  * Grew a trip operator's e-mail list 29% in nine months, consistently achieving 33-42% open rates (twice the industry average)
  * Built telephone sales clearinghouse that handled 1,100+ calls in 10 weeks, contributing to sold-out events at all participating venues

• Domini Social Investments LLC
• Investment Research Associate

• Researched 400+ large-cap U.S. companies in every industry and made deadline-driven buy/sell recommendations for the firm's $1.3B+ flagship "green" fund (including Apple, Best Buy, Centex, Chevron, CVS, Del Monte, Estee Lauder, FedEx, GM, Google, Heinz, MetLife, Morgan Stanley, Norfolk Southern, Procter & Gamble, Scholastic, Starbucks, Time Warner, Wachovia, and Wyeth).
  * Became team's go-to guy for solving technical problems with in-house Access/SQL database
  * Recruited and managed volunteer team to redesign trade association website in four months months on $0 budget

• Domini Social Investments
• Institutional Client Relationships Associate

• Analyzed marketing & sales data to identify key business trends. Quickly promoted to handle institutional and high net worth (HNW) accounts between $1M and $250M, representing 55% of firm's revenues
  * Warned that 60% of all clients were underperforming, recommending ways to boost revenues $700K
  * Figured out how to predict which big clients were planning to leave, creating opportunity to save $150M in at-risk assets
  * Reported competitive market share to CEO & COO, accelerating process 80%

• Sakas Consultant
• Technology and Marketing Consultant

• Built company from the ground up, attracting 20+ clients in the D.C. metro area via word-of-mouth marketing while holding a 3.7 GPA as a full-time student
  * Trained $3T pension trade association's staff in desktop publishing, cutting their newsletter production time 50%
  * Created multimedia marketing CD for a travel agency, launching the client's first Spring Break program

Education

• College of William & Mary
• BBA in Operations and Information Systems, History
• 2000 - 2004

• Thomas Jefferson High School for Science and Technology
• Competitive-admissions public magnet school
• 1996 - 2000