Welcome to Brazen Careerist!

About Me

As a marketing communications professional with a diverse background in corporate environments, agencies, and non-profits, I have expertise in public relations, advertising, and social media.

In my current role at LandVest, Inc., I am charged with creating and executing strategic media plans, social media strategy, developing site content, blog writing, market research, budgeting/negotiation, ad design, ad placement, social media, and client reporting.

Recent advertisements can be found in The Wall Street Journal, New York Times, Boston Magazine, Down East, Vermont Life, Adirondack Life, and several local publications. I work regularly with local and national editors to garner editorial coverage for luxury clients direct to the target market. Placements include The Wall Street Journal, WSJ.com, Boston Globe, BusinessWeek.com, Down East, The Week and more.

In addition to social media experience with LandVest, I worked with consumer clients, 7-Eleven, Blockbuster, and Red Mango, generating interest in their brands, summer events, promotions, and store openings through social media.

Past positions in professional communications have afforded me opportunities in the following areas:
- Technical training
- Technical writing
- Training via online meeting centers
- Grant proposal writing
- Fundraising
- Speech writing

Work History

• LandVest, Inc.
• Marketing Specialist, Public Relations & Advertising
• October 2009 to Present

• Develop strategic marketing plans, implement organic SEO and social media, media relations, advertising budgets/negotiation, ad design and placement.

• Dennehy Public Relations
• Social Media & Events Specialist
• June 2009 to December 2009

• Managed events and supporting social media initiatives for consumer clients including Blockbuster, 7-Eleven, and Red Mango.

• Learning Prep
• Communications Coordinator and Guidance/Transition Counselor
• August 2006 to October 2009

• Developed communications collateral for guidance department, content for website, and organized yearly events from start to finish for 200+ individuals such as the college fair and career fair. Wrote grant proposals and student reports.

  Met with learning disabled students regularly to discuss post-high school goals, create action plans, complete applications, and facilitate professional conversation with employers. Served as a counselor for students in the Work/Study Program, juniors and seniors attending work and school on alternate weeks.

• Weber Shandwick | CMG
• Consultant, Information Services
• January 2003 to July 2006

• Implemented account management application for large consumer and technology teams to facilitate information-sharing, reducing administrative costs, and client reporting.

Education

• Emerson College
• M.A., Integrated Marketing Communications
• 2002 - 2003

• Union College
• B.A., Psychology, Fine Arts
• 1998 - 2002