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Jon Murray
Santa Monica, CA
Social Media Director / Web Analytics Specialist, RED Interactive Agency
Marketing
Fans (3)
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About Me

RED Interactive Agency
Privately Held; Marketing and Advertising industry
June 2009 – Present (1 year 5 months)

Founder/Editor
LA Snark
Online Media industry
August 2007 – Present (3 years 3 months)

Web Analytics Specialist
TBWA\Chiat\Day
Public Company; OMC; Marketing and Advertising industry
February 2009 – June 2009 (5 months)

Web Analytics for Gatorade, Uncle Ben's, and Energizer
Freelance Social Media and Web Analytics Specialist
Threshold Interactive
Internet industry
October 2008 – February 2009 (5 months)

• Analyze user behavior on client sites as well as marketing campaign results and insights. Provide clear strategic recommendations, including campaign optimization, budget allocations, ROI, and best practices.
• Drive traffic to client websites and content via blogger outreach and social media networks.
• Develop, run and distribute reports and dashboards as required in Omniture and other relevant web analytic tools used to track and understand customer behavior as it relates to our clients' websites, online advertising, and interactive programs.
• Discover new paths for growth by uncovering and developing new segments, products, and channels
• Optimize budget and programs through test-and-learn, discipline, innovation and analysis to get the best possible return on the marketing investment
• Establish marketing strategy foundation for new clients.

Online Account Executive
Internet Brands
Public Company; INET; Internet industry
February 2007 – June 2008 (1 year 5 months)

• Sold and managed advertising campaigns across Internet Brands’ 180 sites including DoItYourself.com, Mortgage101.com, RealEstateABC.com, Loan.com and others
• Led the effort to push DoItYourself.com into Web 2.0 by adding bookmarking and sharing widgets as well as creating a user generated content section called Did It Myself
• Analyzed demographic data from Quantcast, Nielsen
• Analyzed campaign performance using DART
• Managed RFPs using MediaVisor and Atlas
• Maintained an extensive agency and advertiser contact list in SalesForce
• Accounts included The Learning Channel, DuPont, Nissan, Wachovia, American Express, Ace Hardware and Philips
1 visible recommendation for this position Manage
Account ExecutiveEdit
411 Web Interactive
Marketing and Advertising industry
October 2006 – January 2007 (4 months)

• Sold leads to companies in the satellite television, auto loan, debt management and tax resolution verticals
• Sold banners and text links on the MyCity.com network
• Negotiated CPM’s and customized campaigns for advertisers

Account Manager / Web Editor
Murray Hill Talent
Entertainment industry
July 2005 – September 2006 (1 year 3 months)

• Created company website and artist pages
• Search Engine Optimized corporate website and artist pages
• Regularly met with event coordinators at New England area venues to establish Murray Hill Talent as the leading private entertainment agency in New England
• Managed client invoicing
• Maintained artist and client database using FileMakerPro
• Shot and edited promotional videos

Contractor

Contract Work
Internet industry
May 2002 – June 2005 (3 years 2 months)

• Proposal Assistant, New York Life, Norwood, MA
• Photo Editor, Bentley Publishers, Cambridge, MA
• Photo Editor/Videographer, BragaPhotography.com, Boston, MA
• Photo Editor, Classwell Learning, Boston, MA
• Database Manager, Boston Beer Company, Jamaica Plain, MA
No recommendations for this position Ask for a recommendation
Web Researcher / Marketing AssociateEdit
Circles
Privately Held; Marketing and Advertising industry
2000 – 2003 (3 years)

• Managed various projects including the design, content of Circles consumer and corporate web site, and the development of various corporate presentations using Microsoft PowerPoint, Excel, and Word, as well as Adobe Photoshop and Illustrator.
• Routinely performed research via the Internet and various information databases.
• Assisted in the development and maintenance of Circles proprietary knowledgebase.
• Continually improved processes to ensure the quality and timeliness of service delivery.
• Wrote and published the monthly company-wide newsletter.
No recommendations for this position Ask for a recommendation
Education + Add a school

BCAE Edit
Graphic Design, Web Development
2001 – 2003

Courses included Photoshop, Dreamweaver, HTML, Flash, Videography, Audio recording
You can add activities and societies you participated in at this school.
No recommendations for this education Request Recommendations
Rhode Island College Edit
Bachelors, Psychology
1994 – 1998

Freelance Social Media and Web Analytics Specialist
Threshold Interactive

1 visible recommendation for this position: Edit
“Jon Murray was hired to be a social media liason for a new company I started.

Within a week, we were featured in many blogs, and saw immediate results.

Within two weeks were were featured in two major metropolitan publications, The Boston Phoenix and The Boston Globe.

Without Jon Murray none of this would have happened so quickly or at all....we had an immediate following.

I cannot say enough about how effective his work was.” June 16, 2009
Top qualities: Great Results, Personable, Expert
Meredith Byam,
hired Jon E. as a socialmediaconsultant in 2008
Web Analytics Specialist
TBWA\Chiat\Day

“Jon brought a good work ethic and an upbeat and positive attitude to the office everyday. We worked on two accounts together where he was always available and willing to help find solutions to our analytics questions. Jon has a great understanding of the digital space and how to measure success within it.” June 16, 2009
Zack Jerome, Associate Producer, TBWA\Chiat\Day
worked directly with Jon E. at TBWA\Chiat\Day
Account Executive
411 Web Interactive

“Jon is a very motivated (and motivating), disciplined professional! He has a can do attitude, exceeding his professional objectives. He also brightens up the day of his colleagues, making work a fun place to be!” May 16, 2007
Connie Butera, Principle/Consultant, CLB Enterprises, LLC
worked directly with Jon E. at 411 Web Interactive
“Outside of being the best dresser in the industry...Jon Murray is an exceptional Sales professional. He specializes in connecting with his clients on a personal level to build trust. Jon has the unique ability to make his clients feel that they aren't just being sold, but that he is connecting them with a product they can truly use. He is pleasant to be around and generates smiles and laughter everywhere he goes. Any organization that has Jon on their team will definately feel the difference.
Keep Up the good Work Jon!!” November 21, 2006
Corwin McCammon, Vice President of Vertical Markets, 411 Web Interactive Inc.
managed Jon E. at 411 Web Interactive
“Jon is an intelligent and hard worker with a breadth of knowledge in the online media industry, and he is an asset to any sales floor.” November 21, 2006
Matthew A. Morelli, Sales Manager, Vertical Markets, 411web Interactive
managed Jon E. at Online Ad Agency
Account Manager / Web Editor
Murray Hill Talent

“Jon not only helped us secure a venue and entertainment, but managed to provide us with logistical support thorough our whole planning process. All this from an agent! I look forward to working with Jon again and recommend him to anyone.” November 21, 2006
Nicholas Bonneau, District Manager, Greater New England, STA Travel
was with another company when working with Jon E. at Murray Hill Talent
Online Account Executive
Internet Brands

“Jon is an exceptional worker and individual. Always willing to help and stay on top of the tasks which he has been assigned. Very knowledgeable and dependable.” February 9, 2008
William(BJ) Jones, Director of Sales, Internet Brands, Inc.
worked directly with Jon E. at Internet Brands
“First-class sales rep. Served as the driving force for the DIY sales team. Competent thorough and detail-oriented. I have nothing but praise for him.” February 8, 2008
Demian Faunt, Senior Editor, DoItYourself.com
worked with Jon E. at Internet Brands
“Jon's work in online ad sales is marked by his diligence, creativity and motivation.

He strikes a unique balance between being tenacious and laid-back and Jon consistently over-delivers in stewardship from initial inquiry through campaign reporting, to the obvious delight of his accounts. I've never seen an email or phone call cross his desk that went unanswered. Moreover, Jon has a great sense of humor that goes a long way in both internal and external environments.

I strongly recommend Jon Murray!” February 8, 2008
Lauren Blair, Director, Content Development, Internet Brands
worked directly with Jon E. at Internet Brands
Uncategorized
““Jon Murray was hired to be a social media liason for a new company I started. Within a week, we were featured in many blogs, and saw immediate results. Within two weeks were were featured in two major metropolitan publications, The Boston Phoenix and The Boston Globe. Without Jon Murray none of this would have happened so quickly or at all....we had an immediate following. I cannot say enough about how effective his work was.”” June 18, 2009
Meredith Byam,
was Jon E.'s client

Fans (3)

Ryan Paugh
Daniel Lakstins
Photis Patriotis

Following (3)

Al Cadena
Ed Cabellon