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1

Are you practicing Empty Jar Marketing? http://wp.me/pTCZM-4Y

100 weeks ago

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2

The two most important aspects of any social media personal branding campaign are as follows: 1) Content 2) Personality. You can't expect people to follow what you are saying if there are no bones behind it and you can't keep an audience unless you are authentic with your true personality. How can you portray yourself in a way that makes you valuable to the people you are trying to reach out to?

106 weeks ago

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About Me

I am a communications specialist with knowledge and experience in product branding and public relations. I am comfortable in any team or solo situation and adept at working together to solve problems. Interested in the field social media marketing because of work on national Jiffy Lube and Yoplait Light Internet campaigns.

Work History

M. Lee Smith Publishers
Online Account Representative
Febuary 2009 to Present
I helped to create the online sales and marketing campaign for HRLaws.com, which has become the flagship product for the company. I maintain customer relations and increase revenue through product sales.

Cone, Inc.
Brand Marketing Intern
August 2008 to December 2008
I interned on the Yoplait Save Lids to Save Lives campaign and Jiffy Lube's 100th Anniversary. I handled mainly online and social media marketing and PR.

Education

Boston University
Master's of Science, Public Relations/Marketing Communications
2007 - 2008
While at BU, I was inducted into the National Scholars' Honor Society and had a communication theory paper accepted by NCA for the national conference.

David Lipscomb University
Bachelor's of Science, Communications: Public Relations, Business: Marketing
2003 - 2007
I was a member of the National Dean's List, The President's List and graduated Magna Cum Laude.

Interests

I love movies and music. My other passions include marketing, public relations and social media. I always have a book in my hand and am addicted to way too many TV shows.

Goals

Work in a social media function for an employer.
Grow my blog, Through a New Lens, to over 100 readers within a year.
Genuinely help others with my ideas.
Grow a network of social media-savvy individuals within the Nashville area for local benefit.

Favorite Quote

"Experience is something you get just after you need it." -Stephen Lynch

Specialties

Social Media, Personal Branding, Public Relations, Public Speaking, Comedy, Writing, Marketing, Entertainment

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