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Jani
Alpharetta, GA
Recruiter and Social Media/Online Marketing, Avenger Engineering, LLC
Telecommunications
Fans (12)
Groups (24)

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Work History

  • Freelance
  • Copywriter / Editor
  • January 2009 to Present
  • Contributed to enhanced quality of marketing materials by proofreading, editing, and re-writing brochure contents.

    Brought clarity to letters and notifications through grammatical corrections and accurate articulation of thoughts and ideas.

    Strengthened the impact of clients work by fleshing out abstract concepts and turning them into dynamic, powerful statements.

  • Avenger Engineering, LLC
  • Recruiter and Social Media/Online Marketing
  • August 2010 to Present
  • East Andrews, LLC
  • Social Media Manager
  • June 2010 to November 2010
  • Responsible for development/maintenance of Social Media and Email Marketing campaigns for entertainment complex (3 bars, a restaurant, pizza shop, and a nightclub).
    * Analyzed top competition for each venue (social media presence and email campaigns).
    * Devised social media strategy to win over shared market, increase engagement and sales.
    * Facebook (1 profile, 7 pages)
    * Twitter (7 profiles)
    * Yelp (7 profiles)
    * Foursquare (7 profiles)
    * YouTube (5 profiles)
    * Social Media Advertising.
    * Targeted Tweets/Status Updates with market-friendly content.
    * Utilized event invites on Yelp and Facebook.
    * Created and deployed Foursquare Specials.
    * Nurtured engagement via photographs and videos of venues in action.
    * Monitored customer feedback online.
    * Ran email campaign (iContact).
    * Tracked metrics.
    * Created/edited wording for graphics and emails.
    * Co-planned overhaul of all venue websites.
    * Photographed food, drink, and misc. items for various purposes.

  • Social Media Magic
  • Content Writer / Social Media Strategist
  • November 2009 to May 2010
  • Provided marketing analysis of client websites in order to boost prospect conversion rates and avoid traffic drop-off.
    Analyzed social media presence of client’s competition.
    Determined best practices for winning over shared target markets.
    Created overall social media marketing strategy.
    Deployed consistent branding across all profiles.
    Engaged meaningfully with prospects and followers across all profiles to set client up as industry expert and a go-to.
    Tracked metrics across profiles and website in order to gauge effectiveness of strategy.
    Adjusted strategy as needed to maximize campaign efforts.
    Optimized client social media profile wordings with SEO / keywords and appropriate marketing slant.
    Blog content created/edited/published for Social Media Magic and Get Hired Boot Camp companies.
    Email campaign content writing for SMM and GHBC, as well as Social Media Magic University.
    Other misc. writing and editing as needed by SMM, GHBC, and SMMU.

  • North Point Media, LLC
  • Web Content Intern
  • June 2009 to October 2009
  • Enriched internet marketing campaigns for various clients using article-based marketing techniques.

    Developed compelling blog and web content using SEO and keyword research to gain search engine attention.

Education

  • Columbia College Chicago
  • Bachelor of Arts, Fiction Writing
  • 2007 - 2009
  • The Academy for Film and Television
  • Diploma, On-Screen Acting
  • 2005 - 2006
  • The Institute of Production & Recording
  • AAS, Audio Production/Engineering
  • 2003 - 2004
Interests
I write constantly. I eat chocolate every. single. day. much to the chagrin of my boyfriend. (Great use of vocab though, right?) I get my butt kicked at the gym at least five or six times a week and I girlishly drool over clothes, cakes, shoes, and all things "pretty." I suffer from the most horrible case of curiosity and love to read books - even picture books.
Goals
  1. Find a career mentor.
  2. Finish my novel.
  3. Start a business.
Favorite Quote
Chop wood, carry water. Rinse and repeat.
Specialties
Brainstorming, thinking outside the box, editing, dealing with people, seeing the big picture, writing, inspiring others, anything creative.

Groups (24)

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Fans (12)

Clay Morgan
Jana Schuberth
ken
Natasha Smith
Brett Kunsch
Tracy Brisson
Ryan Paugh
Wanda
Kevin Li
Chris Parker

Following (14)

Kim Luu
Brian Vosburgh
Clay Morgan
Ryan Paugh
JRandom42
Beatriz Alemar
Motronea Doru Florin
Jana Schuberth
Jason H. Parker
Kevin Li