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1What are the qualities of must-read blog content? I think powerful content usually stems from a personal experience or develops based on solid research. Blog posts that really stand out are ones where an author doesn't just give tips, but explains why he or she suggests them and is uniquely qualified to do so. I find that compelling content "shows" instead of "tells."
40 weeks ago
Elliot S. Volkman recommended this
About Me
Jaclyn Schiff is a writer and media consultant. Her articles have appeared on NPR's website, Kaiser Health News, AllAfrica.com, CBSNews.com, The New York Times, Women's eNews, Mediaite, PBS' MediaShift, Global Health Hub and other websites. She is managing editor of Brazen Careerist's blog and the co-founder of Schiff Wecker Media, which helps clients develop journalism-driven social media strategies.
Jaclyn has a diverse media background and has worked in radio, print and online for almost a decade in Washington, D.C.
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