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Top Ideas
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1[Fanatic Promo] Internal communications, centered on a large database, were garbled and repetitive. PR associates inconsistently entered client account procedures, while Database associates entered faulty client press/news coverage. All errors made for incoherent communication and led to neglect and revisitation of certain procedures. Over time I worked with members from all departments, and came up with a more concrete and efficient protocol for entering information into the central database.
47 weeks ago
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2Fanatic Promotion had been running operations, but after hearing complaints, I started to figure out how they could be improved. I first suggested that they could combine the Copywriting, Publication PR, and Design efforts into one, through in depth training. I helped Publication PR associates sharpen their writing skills in order to create press/news releases themselves, and assisted them with the few introductory basics needed to become familiar with the Fanatic Promotion design templates.
47 weeks ago
About Me
Perceptive and engaging professional dedicated to providing effective communications and innovatively tailored solutions, seeking a Communications Associate position. Possesses strong analytical, management, and client building skills. A demonstrated ability to design dynamic and insightful press/news releases and marketing packages, with over six years liaison experience connecting a diverse range of programs and clients.
Work History
- Fanatic Promotion, Inc.
- Communications Director
- June 2008 to June 2010
• Designed, wrote, and edited various press/news releases for over 30 active individual clients, labels, and management groups. Daily releases designed for magazine, email, mailers, website, Facebook, and blog.
• Directed licensing effort by researching demand within varying media outlets, processing sync/placement contracts, and pitching songs to high profile television, film, and gaming clients.
• Acted as lead liaison between the President, Radio and Internet PR, Human Resources, interns and clients.
• Helped restructure general efficiency procedures and database with over 30 current projects and 7000 media contacts. This led to an approximate $55,000 annual savings for Fanatic Promotion.
• Promoted industry presence with weekly editing of company website, Facebook, and blog.
• Trained, and managed new interns working with them on various interdepartmental procedures including promotion scheduling, CRM, database, public relations, client profiles, and mail.
- NS Free Press
- Senior Editor/PR Liaison
- July 2008 to January 2010
• Managed photo editorial process by establishing topics, times, locations, and contacts. Designed layout and back-page feature for all 14 issues. Acted as main liaison between subjects, 5 editors, and 35 reporters.
• Produced multiple print and video features. LEED certified buildings, urban waste, education, energy, Jazz, News, and culture.
• Established relationship between New School Free Press, New School Radio, New School PR department, Media Studies, and Jazz school. With their help, I co-produced 5 cross-pollination media features.
- WNSR New School Radio
- Co-Founder, Board, Music Director
- January 2008 to May 2006
• Established relationship between New School Free Press, New School Radio, New School PR department, Media Studies, and Jazz school. With their help, I co-produced 5 cross-pollination media features.
• Co-created WNSR mission statement, and managed production of initial radio features. Designed current website in collaboration with Parsons web design class, and Media Studies graduates.
• Helped determine WNSR Radio programming, scheduling, special event coordination, adherence to university departmental procedures and policies, and funding.
- Villanova Campus Activities
- PR Assistant
- August 2005 to May 2019
• Directed alumni outreach efforts, contacted outside organizations, and organized tech crew support.
• Assisted in preparation of term curriculum and scheduling, including coordinating efforts with university departments and services to support guest speakers and artists.
Education
- The New School
- BA Communications & Media, Digital Media, Business
- 2008 - 2010
- 3.85 GPA
- New School Free Press Senior Editor/PR Liaison
- WNSR New School Radio Co-Founder, Board, Music Director
- University of Colorado, Boulder
- Advertising
- 2006 - 2007
- 3.85 GPA
- Villanova University
- Communications, Theology
- 2005 - 2006
- 3.9 GPA
- Villanova Campus Activities PR Assistant
- WXVU Radio Board Member
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