Welcome to Brazen Careerist!

About Me

I have dedicated my career to communications and marketing. I have a full range of hands-on experience implementing strategies for social media, media relations, communications planning, special event production and advertising.

More than a bulleted list of qualifications, I pride myself on being creative while being organized. I am fun while maintaining a high level of professionalism. As a leader, my teams have completed projects and events that has surpassed everyone's expectations.

Simply…I love this line of work. I bring this level of enthusiasm and commitment to every team.

Fields of Expertise: Nonprofit Communications and Marketing, Health Care, Child Welfare and Immunizations

Work History

• Colorado Children's Immunization Coalition
• Communications Manager
• January 2009 to Present

• ▪ Managed all communications, public relations and marketing projects for the state-wide nonprofit which works with local physicians, nurses and health departments to get children the vaccines they need to keep Colorado's kids healthy.

  ▪ This position includes planning and implementing the organization's social media presence. The organization utilized social media to encourage parents to vaccinate their children, share news articles and correct misinformation. It has also built a Twitter following of nearly 800 in three months - http://www.twitter.com/immunizecokids.

  ▪ Represented the organization at the Immunization Action Coalition's 2009 Social Media Summit, a gathering of immunization coalitions to create a national strategy for utilizing social media.

  Projects include:
  ▪ Media relations
  ▪ Social media strategy and implementation
  ▪ Communications systems building
  ▪ Event planning of annual fundraiser
  ▪ Website management
  ▪ Intern management

• BC/DC
• Social Media & Communications Consultant
• October 2008 to Present

• ▪ Resourceful, highly organized creative team with a track record of marketing, program leadership, event production and communications experience

  ▪ Specialized in creating targeted, smart, sustainable social media plans for corporate and nonprofit clients

  ▪ Presents to large groups on social media best practices and innovation including the Colorado Nonprofit Association's 2009 Fall Conference

  Clients include:
  Colorado Center for Reproductive Medicine
  ▪ Fan Page - http://tinyurl.com/ccrmfanpage
  ▪ Twitter - http://www.twitter.com/colocrm

  Colorado Nonprofit Association
  ▪ Web copy - http://www.generouscolorado.org
  ▪ Presented at the 2009 Fall Conference - http://www.coloradononprofits.org/FallConference/

  Colorado Scottish Festival
  ▪ Fan Page - http://tinyurl.com/csffanpage
  ▪ Created a event "personality" Nessie - http://www.facebook.com/nessie.lives

• Exempla Healthcare
• Communications Specialist
• December 2005 to October 2008

• ▪ Planned and executed projects for one of the busiest hospitals in the state

  ▪ Project highligths included a policy change “Tobacco Free Campus” campaign utilizing a patriotic, election year theme to cut through the corporate clutter with posters, campaign buttons and employee stories of those who have become “independent from tobacco”

  ▪ Developed integrated marketing program plans including 2007 plan for a medical retail service which contributed to a 22% increase in volume

  ▪ Mastered internal communications, developed effective external marketing plans and conquered huge “to do” list with grace

  ▪ Developed and managed project budgets from $500 to $80,000 to meet strategic goals

  ▪ Special events management - See the Sew Pink Fashion Show - http://www.youtube.com/watch?v=kK89ZDjW4jY

• Kempe Children's Foundation
• Communications Associate
• May 2003 to December 2005

• ▪ Strategically planned, coordinated and launched major communications, media relations and publications from conceptualization through execution to facilitate market position and financial support

  ▪ Coordinating the communication strategies for multi-agency collaboration to secure state-wide awareness, tactics included creating a tool kit for grassroots advocacy and fund raising

  ▪ Developed and streamlined marketing budget by securing lower cost alternatives

  ▪ Drafted copy for grant requests and direct mail marketing campaigns

  ▪ Writing Sample: Kempe Foundation Annual Report 2004 - http://www.kempe.org/file.php/474/AR+2005+PDF.pdf

Education

• University of Colorado at Boulder
• Bachalors of Science, Journalism - News/Editorial, Political Science
• 1998 - 2002