Welcome to Brazen Careerist!

About Me

For 15 years, I have built and managed online communities, Web-based editorial networks, and the business processes that run them. I am a seasoned consultant, editor, writer, and product manager.

I began my career in automated Software Quality Assurance, ensuring that products met quality standards without missing deadline or budget targets. My clients have included major electronics manufacturers, gaming companies, systems integrators, and non-profits.

At CNET Networks, I managed development and production teams for the world’s largest consumer technology Web sites. I helped transition CNET’s Web properties from static HTML to the industry’s first enterprise-class Content Management System, bringing together geographically dispersed teams of writers, editors, and designers in a unified workflow with a single toolset.

As an analyst and consultant with Jupiter Research, I created and led its Web Products group, which streamlined editorial business processes, selected technology partners, and implemented an automated Content Management System to publish customized business-to-business editorial portals for more than 1000 research clients. I have also led executive strategy sessions for dozens of government agencies and Fortune 1000 companies, including America Online, Symantec, The United States Mint, Ford Motors, and Sprint/Nextel.

As an analyst and consultant, I have written more than 100 white papers, syndicated research papers, sales process guides, and other technology and business documents. One of my product reviews was referenced as evidence by Netscape CEO Jim Barksdale in United States V. Microsoft 98-1232. My editorial clients include Research in Motion, Borland Software, Avocent, and International Data Group.

Work History

• Argos Consulting
• Principal
• November 2001 to Present

• Provide technology-related strategy and marketing consultation to clients in the technology, publishing, and real estate sectors.

  Current project involves the planning the roll-out of a national consumer real estate portal. Duties include negotiating deals with participating brokers and data providers, evangelized new platform to agents during road shows.

  Other services include writing for technical business trade publications such as CIO Magazine and Network Computing, as well as performing competitive evaluations and drafting technical marketing whitepapers for Borland Software, sports.ws, and several ISVs.

• Hoffman Marketing Communications
• Senor Marketing Consultant / Senior Writer
• September 2006 to Febuary 2008

• Evaluated business goals and marketing plans for technology companies, including Research In Motion, Avocent, Veracode, and Brocade. Created white papers, newsletters, sales manuals, marketing collateral, and other documents to meet clients’ business goals.

• Cybernet Ventures
• Director, Product Management
• May 2006 to July 2006

• Defined and launched an Internet Payment Service Provider (IPSP). Grew monthly processing to $1.2 million within 4 months. Directed development staff, crisis management staff, outsourced call center. Directed all client and affiliate relations.

• Jupiter Research
• Analyst, Site Operations & Technologies, Director, Web Products
• January 2009 to October 2001

• As an Analyst:
  Lead primary research on content management, testing tools, performance monitoring and security. Advised clients on business strategy, IT purchasing decisions. Represented company in national television, print, and radio interviews. Keynoted and served on panels at trade shows and industry conferences.

  As Director, Web Products:
  Created and managed central Business Analysis and Product Management team. Selected and negotiated strategic relationships with third-party distributors and technology providers.

• CNET
• Senior Writer, Production Manager
• October 1996 to January 1999

• As a Senior Writer:
  Determined focus of browser, operating system, and enterprise technology coverage by the CNET Reviews department. Wrote technology-related news and features.

  As Production Manager:
  Responsible for all front-end technology on the CNET network. Managed a development / production staff of 8.

• Argos Consulting
• QA Engineer
• May 1995 to September 1996

• Managed the development and implementation of Quality Assurance departments and automated testing for Context Integration, Wink Studios, Sony, The Learning Company, and Bell Atlantic.

Education

• Columbia University
• BA, Film Studies
• 1989 - 1993