Welcome to Brazen Careerist!

About Me

Chris Wilson is a Senior Account Executive on Fleishman-Hillard’s innovative digital team in Dallas.

He is also the Social Media Marketing Adviser to uVizz Media. An innovative thought leader in the industry, Chris is an active contributor in the social media space and shares his thoughts at his blog, The Marketing Fresh Peel.

• Brand Development
• Creative Problem Solving
• Social Media
• Interactive Solutions
• Account Management
• Market Research
• Strategic Planning
• Client Relations

Work History

• Fleishman-Hillard
• Senior Account Executive, Digital Strategy/Research
• January 2010 to Present

• Help brands adapt, engage, and grow in the digital space through research and planning.

  • Identify consumer trends and behaviors through research strategy
  • Build action oriented strategies that align with client objectives
  • Create integrated brand experiences that connect the virtual and physical worlds

• uVizz
• Social Media Marketing Adviser
• December 2008 to Present

• Adviser role to the development and execution of marketing strategies for launching the uVizz platform. Strategic objectives include: generating word of mouth, listening (reputation management), and forging crucial relationships in the social media space.

  • Make sure uVizz is present in the right social networks
  • Seed word of mouth
  • Link building
  • Build and nurture online relationships

• The Fresh Peel
• Writer/Content Developer/Strategist
• Febuary 2007 to Present

• http://www.freshpeel.com

• Hester Designs
• Digital Brand Strategist
• December 2008 to December 2009

• • Spearheads the new media marketing efforts at Hester Designs, including those in the social media space.

  • Works with Hester Design's clients to develop and implement strategic brand and marketing solutions.

• Hester Designs
• Designer / Marketing Strategist
• April 2006 to December 2008

• Create strategic marketing and design solutions for clients, implementing the most effective combination of new and “traditional” marketing. Provide insights and action steps for creating powerful brands through branding strategies. Research the landscape, test and recommend new products and service solutions for clients.

• Age of Conversation (second edition)
• author
• January 2008 to April 2009

• The Age of Conversation 2, brings together over 200 of the world’s leading marketers, writers, thinkers and creative innovators in a ground-breaking and unusual publication.

  The proceeds from the sale of the book (cost less printing and publisher's commission) go to Variety, the Children's Charity. The editors of, and contributors to, this book have waived their rights to royalties in support of this charitable cause.

  I was handpicked by the editors to join the collaborative effort of the marketing launch team.

• Visual Image
• Graphic Design Intern

• Worked side by side with account services and creative directors to meet client goals and expectations. Responsibilities included identity design, print design and web maintenance, as well as executing client requests to existing work.

• Clutch 13
• Owner & Creative Director
• Febuary 2004 to April 2006

• Specialized in creating successful interactive and graphic design solutions, focusing on a balanced combination of design and strategy. Built and nurtured trusting relationships with clients, which I continue to service today at Hester Designs.

• Oklahoma City Yard Dawgz
• Marketing Coordinator Intern
• December 2005 to March 2006

• The Oklahoma City Yard Dawgz are an arenafootball2 team that started their first season in 2004. Helped the franchise develop and implement a marketing strategy to better reach the surrounding area, as well as build a consistent identity.

• Visual Inventor
• New Media Design Intern

• Implemented interactive and web-based design solutions for a wide range of clients including EMI Christian Music Group, Chevron Phillips and Microsoft. Project management skills as well as an in-depth understanding of identity standards were essential for providing quality results for each client.