Welcome to Brazen Careerist!

About Me

I am currently working for Show What You Know® Publishing which is in its 16th year of helping educators and students prepare and succeed in the classroom. We provide Test Preparation materials in Ohio, Florida, Washington, Colorado, and Texas as well as Intervention and Skill Building materials nationwide.

My work experience is in marketing, media buying/advertising, and sales.

Work History

• Show What You Know Publishing
• National Sales Manager
• July 2009 to Present

• • Managed three inside sales representatives and 15 outside independent sales representatives
  • Attended management meetings where we discussed ways to make the company more profitable through sales, finance, marketing, and editorial.
  • Gained experience in reprimanding and terminating employees in a fair and diplomatic way when goals and expectations were not being met.
  • Motivated sales people to meet not only their sales goals but also personal career goals.
  • Ran monthly sales meetings where we discussed the past months performance, upcoming goals, and any challenges or opportunities the department was experiencing.
  • Incorporated training in modern sales techniques by staying up to date with growing sales trends through sales blogs, books, online newsletters.

• Starcom Worldwide/Starcom MediaVest Group/GM Planworks
• Media Buyer
• August 2005 to June 2009

• • Estimated, negotiated, scheduled, maintained, and posted media buys in local TV, cable and radio markets.
  • Responsible for buying both diary and metered markets for clients in many different industries with an array of advertising objectives.
  • Collected weekly household posts in metered markets to track stations performance and add in post insurance bonus when necessary.
  • Consistently posted within the industry standard of 95-110%.
  • Simultaneously acted as a point person for our largest account, US Cellular, and was able to help the brand supervisor with their responsibilities in order to learn and gain the experience needed for a promotion.
  • Negotiated digital opportunities for clients including packages with streaming video, billboards, and mobile web elements based on a set CPM.
  • Created PowerPoint presentations of quarterly media buy highlights and post buys and presented them directly to 10 to 15 management level client representatives.

Education

• The Ohio State University
• BSBA, Marketing
• 2001 - 2005