Welcome to Brazen Careerist!

About Me

Benny S. Luo is a renowned networking expert, internet marketer, and entrepreneur.

He has founded numerous start ups and joint ventures throughout his years of experience. Through his work, he has helped many in the pursuit of a more fulfilling social experience both in their personal lives as well as professionally.

He is the founder and CEO of BennyFromTheBay.com, a centralized portal for social events. It has begun operations in California and plans to rapidly expand across the nation in the next 8 months.

Mr. Luo has worked with Fortune 500 companies such as Procter & Gamble, Dell, Apple, and 24 Hour Fitness.

He is a current student of the University of California, Irvine with a focus in psychology. He will graduate in June 2010

Work History

• Centercode, Inc.
• Marketing Manager
• January 2010 to Present

• • Leading brand in Beta Test Management Software and Service Solutions
  • Develop optimal social media strategy to promote company brand
  • Manage pay-per-click and search engine marketing campaigns
  • Promote the Centercode brand on the internet by any means necessary

• Dell
• Marketing Rep
• January 2007 to January 2009

• Plan and Execute marketing strategies to promote Dell computer
  products on campus (targeting students, faculty, and any affiliates
  of UC Irvine).

  Implement marketing techniques such as: working with student
  groups/organizations demonstration Dell products, Distributing
  promotional materials, networking with relevant university
  contacts, and other tactics to fit unique marketing needs of the
  campus.

• Apple
• Marketing Rep
• January 2009 to January 2010

• Developed and executed college campus marketing plans for Apple products

  Created social media strategy for the promotion of Apple products

  Initiated partnerships with campus organizations to coordinate events

  Assisted in organizing on-campus and in-store events to drive sales

• Manhattan GMAT
• Marketing Associate
• January 2009 to June 2010

• Promote Manhattan GMAT services through:
  - Coordinating sponsorships with campus student organizations
  - Partnership with UCI faculty in coordinating campus events
  - Social Media (Facebook, Twitter, YouTube, etc.)

• Symbaloo
• Social Media Manager
• June 2010 to December 2010

• • Plan, Strategies, and Implement marketing campaigns to promote brand awareness and generate leads.
  • Create/manage social media, ppc, strategic media buy, and SEM campaigns
  • Present company products to potential clients and maintain correspondence with current clients on recent marketing activities

Education

• University of California - Irvine
• Bachelors of Arts, Psychology
• 2006 - 2010

• Deans List - Fall 2009