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Aria McLauchlan
New York, NY
Account Supervisor, Our Man In Havana
Marketing
Fans (36)
Groups (15)

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About Me

Dynamic advertising, marketing communications and digital media professional, experienced in account management and client service. Interested in using communication skills, innovative solutions and collaborative thinking to build relationships and make an impact in the business community.

An exceptional communicator, relationship-builder and team player, I've demonstrated the ability to manage 'tricky' accounts and build lasting rapport with zest and genuine enthusiasm.

A dedicated advertising professional by day, and a budding writer/blogger by night, I call Brooklyn, NY and Brisbane, Australia, home.

Work History

  • Our Man In Havana
  • Account Supervisor
  • August 2011 to Present
  • Gilkatho Coffee
  • Marketing Manager
  • June 2009 to June 2010
  • Wearing the many hats inevitable in a small business, I transformed marketing communications strategy and material for this coffee distribution and retail company. Significant projects included executing the rebrand and reskin of the company website, implementing social media, directing e-commerce, and maintaing content and systems management. Also devised targeted strategic and creative written material, improving customer influence and engagement.

  • Advertising Energy Group
  • Account Executive
  • September 2008 to Febuary 2009
  • Promoted after only six months in the company, I serviced and represented the advertising needs for a portfolio of big-billing retail and service clients in this full-service advertising agency. I provided proactive advice and expertise which ensured advertising spend remained constant, even in periods of global economic uncertainty. As characteristic of a smaller agency, I also actively booked and planned media for my clients, up-selling where appropriate, built relationships with clients and media alike, and expanded my working knowledge of print, digital and ambient media.

    This role is the embodiment of a demonstrated ability to multi-task, prioritize, organize, respect deadlines, and work effectively under pressure, and equally as importantly, the ability to do so with grace, humor and camaraderie amongst team members.

  • enter:marketing
  • Marketing Director
  • January 2011 to August 2011
  • Managed a portfolio of over 40 clients in the IT industry, driving the development and execution of end-to-end, demand generation marketing campaigns for each. Strategic marketing initiatives spanned across direct mail, email, event planning, and social media platforms, achieving response rates of up to 40%.

Education

  • Queensland University of Technology
  • Bachelor of Business, double major, Marketing, Advertising
  • 2005 - 2007
  • University/college is located in Brisbane, Australia. I undertook my years of study whilst successfully living, working and supporting myself out of home.

Interests
Travel. Exploring NYC. Live music. Social media. Dancing. Writing. Keeping up with friends. Vietnamese food.
Goals
  1. Work with a team of like-minded, progressive professionals
  2. Internationalize my advertising and marketing experience
  3. Get involved with the political process and environmental groups by joining an activist group in NY
  4. Live in and love NY for several years
  5. Make a group of great girl-friends in the city
Favorite Quote
Fate loves the fearless.
Specialties
Advertising. Client and account service. Digital platforms. Relationship-building and diplomacy. Marketing Communications. New and social media. Writing. Public speaking.

Groups (15)

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Fans (36)

Timothy Johnson III
Michael Felberbaum
Cameron Plommer
Diahann Boock
Abi Grace Anderson
cara
slve2young professionals
Scott Asai
Harriet May
EricHFriedman

Following (27)

Khaila Edward
JenG
Paige Holden
Ryan Shell
Linda A. Hamilton
EricHFriedman
Harriet May
Michael Felberbaum
Cameron Plommer
Diahann Boock