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About Me

Story-telling is my passion. I was always curious as a child, to the point of being rude at times (so I'm told.) Call it a side effect of being in the 'digital generation' - I think everyone has an interesting story in them somewhere, and I love finding and sharing it.

I am a self-starter who thrives on challenges and loves learning. Working in profit and non-profit environments I've written a variety of marketing and public relations copy including brochures and guides, Web sites, social media plans and e-mail newsletters. I enjoy working in a team environment and collaborating across disciplines.

Work History

GFT
Marketing Communications Specialist
January 2009 to Present
- Develop and edit content for customer trading psychology guide
- Create content for new customer e-mail series
- Edit sales presentations and Webinars
- Create content for customer e-mail newsletter series
- Edit user guides for software

Alma College
Web Content Writer
May 2007 to September 2009
- Coordinate content updates for the Web site, including academic, student life and campus office pages
- Initiate Web site redesigns for programs on campus
- Completed over 200 faculty, student and alumni profiles from initial contact to posting on the Web
- Write press releases for various campus events and faculty accomplishments
- Interview alumni and faculty for articles in Accents, the alumni magazine
- Implemented marketing tactics through creating marketing materials
- Collaborate with designers and clients to create a final product
- Create preliminary social media plan
- Demonstrate expertise with content management system, basic HTML and Adobe Creative Suite