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Marketing/ Social Media / Digital Strategy / Online Marketing
Results-oriented, performance-driven, confident professional with a comprehensive record of experience developing strategies and initiatives that consistently achieve success.
Dynamic professional with significant experience in social media marketing for corporate and nonprofit entities. A comprehensive record of success as a savvy technical professional with solid cultural insights and demonstrated capability to develop innovative strategy initiatives and contribute to delivering growth and results. Strong background in identifying, establishing, and managing relationships to leverage and generate considerable opportunities that improve quality of service deliveries.
Outstanding strategic vision and organizational skills proven to be critical assets in developing a positive work environment and exceeding company goals. A significant track record of successfully working on simultaneous projects with multiple clients within set deadlines.
Working knowledge of HTML, CSS Programming, Photoshop and video editing software. Proficient using SharePoint, Microsoft 2010, Mail Chimp, Google Analytic, survey software, Facebook, Twitter, Pintrest, Blogger, WordPress, YouTube, Vimeo and UStream.
Orchestrate development and strategy and offer tactical expertise and execution of eLearning materials and technical administration. Design and implement proprietary software and support social media initiatives including marketing and workshop facilitation. Host learning management system (LMS) workshops for administrators and run demonstrations for user groups. Collaborate with Multi Media Specialists to develop learning management system LMS materials and coordinate data collection; provide analysis and track program challenges and successes.
Drove integrated marketing communications and social media initiatives through direct mail campaigns and fund-raising events. Established social media practice as key driver of revenue and margin growth. Handled up to 50 projects simultaneously and met conflicting deadlines. Improved traffic to site by analyzing data from statistics and offering creative ways to steer customers to social networking platforms.