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Marketers
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Network Leader: Peter Church
Brad Hilderbrand
I'm wondering if anyone has any good resources for how to market digital products. Most of the reference materials I see talk about physical locations, actual inventory, etc. I'm having trouble translating these concepts into an all-digital world. Any suggestions?
61 weeks ago from Internet Marketers, Interactive Media and Marketing, New Media Marketing and Marketers2 more
Kirk Ackerson:
Brad - I would consider how you can build buzz about your apps offline. For example, Newsweek used to show the top ten apps (or something similar) ...MoreBrad - I would consider how you can build buzz about your apps offline. For example, Newsweek used to show the top ten apps (or something similar) on the back cover of the magazine.
Physical businesses are begining to use QR codes. I would consider, based on the specific app, which business or venue it naturally relates to and get creative in advertising your app. This could range from a formal partnership to co-advertise with a business to a viral campaign such as a QR scavenger hunt at an industry conference or within a city or town.
61 weeks ago
Physical businesses are begining to use QR codes. I would consider, based on the specific app, which business or venue it naturally relates to and get creative in advertising your app. This could range from a formal partnership to co-advertise with a business to a viral campaign such as a QR scavenger hunt at an industry conference or within a city or town.
61 weeks ago
Jonathan Vaudreuil:
Brad, I recommend researching the most influential app sites on the Internet, especially those that review apps in your genre/niche. Try to build ...MoreBrad, I recommend researching the most influential app sites on the Internet, especially those that review apps in your genre/niche. Try to build a relationship with the people who run the site long-term. In the short-term, see what it would take to get your app reviewed by them, or at least looked at.
I'd also recommend contact companies that have launched apps which sold well to see what you can learn from them.
61 weeks ago
I'd also recommend contact companies that have launched apps which sold well to see what you can learn from them.
61 weeks ago
Peter Church created the group Marketers
85 weeks ago
