People are so high and mighty when it comes to being honest. Newsflash: It's a complicated issue. Everyone thinks they are honest, but honesty is not black and white. For example, is it honest with yourself, to your own standard? Or honest to someone else's standard? When is it okay to leave a job off a resume? Maybe always. When is it cheating to ask a friend for help on a test? Sometimes. Some cases. It's like apple pie: Some people buy a crust and some don't. Do you have to tell?

When you see gourds, what do you think of? How about entrepreneurship? Because any farmer who has made it this far into the new millennium has beaten incredible odds to get those gourds to the farmer's market. Each farmer has survived by retooling the business model to compete with the mega-farm. If you think you have an idea, but you're too scared to try it, trail a farmer for a day to understand that it's the process of finding a good life that makes a good entrepreneur. Not whether or not your first idea works.

Do not be a person who picks out the sugar stuff first. It's too sweet. An adult with a self-respecting palate knows that the sugar is too much unless it's in a bit with the bland brown O's. Your work is a box of Lucky Charms. You cannot eat all charms. Gross. You'll change cereals the next day. You want work that has Os and charms and both are better with each other. Fix it so it all goes well together.

Spring is full of pinks and yellows and the bright, regal tulips could outshine anything that is burnt orange and odd-shapen. In the fall, the pumpkins can compete. Sure there is a leaf or two each year that makes a pumpkin look dull. But in fall, pumpkins look cheerful and fun and like one last hurrah before snowfall. Nature is a good source of product marketing lessons. And timing is so important.