Where do you draw the line as a person and as a brand? I think the issue I am having with so much irrelevant content is that… it is not new… it is not fun… if I wanted an ego boost I would turn on Joel Osteen or Tony Robbins. And most of all… it is not real.

As an active member of the blogosphere and a social media advocate, I want to know what everyone has to say. Whether, it's good, bad, or ugly. Without it, we limit the sharing model that both communities are based upon.

When I embarked on my blog journey last December, I thought of it as just an extension of who I was, professionally and personally. I also looked at the blog as a way of being creative. It’s become more than that to me and those of you that read this. My blog is now part of my personal brand.

As with baking a cake, if all you focus on is mixing the ingredients, you are likely to be disappointed with the end result. Oven temperature and cooking time are also essential elements that if overlooked will sub-optimize the results.