James S. Walker is a Gen-Y Communications professional interested in Branding, Marketing, Public Relations, and Social Media. Tagged with the nickname "jaywalk," James is paving his own way through the streets of life, passing up traditional conventions in search of sensible, innovative and effective communication.

James graduated from the George Washington University with a B.A. in Communication and a minor in History. Originally from New York, he now calls the Washington, D.C. area home. He got his start in health care communications, providing public relations counsel to top pharmaceutical companies and leading non-profit organizations, and now spends his daylight hours supplying strategic communications solutions to clients looking to engage online.

James Walker's blog is Gen Y PR Prescriptions.