Over the past couple of months, I’ve made a point of friending the editors of publications I’d like to write for on Twitter. I’ve landed several assignments through Twitter, including a few where the editor sought me out, rather than the other way around. That’s because Twitter is an ideal tool for building connections: when an editor sees your updates day in and day out, she’ll start to feel like she knows you to some extent. You can help that feeling grow by replying to tweets and generally holding conversations.
Then, when you’ve got a good idea to pitch to a magazine, you’ve got a way to run it by the editor first. More often than not, an editor who you contact on Twitter will still ask you to put in a formal query letter, but she’ll keep an eye out for whatever you submit. You still have to win over the editor’s approval for your story, but at least you aren’t querying out of the blue.
To that end, I suggest following the editors you want to work with on Twitter. Furthermore, make a list of the editors you follow through Twitter’s functionality. That way, you can pick them out of the other folks you follow without too much trouble. I’m not suggesting that you should make a special effort to ingratiate yourself with these editors, but just as you might spend a few extra minutes with an editor at a networking event, it’s not unethical to work on learning more about an editor so that you can more appropriately pitch topics.
To get you started, here are the Twitter handles of more than 80 editors on Twitter.
- Valerie Latona — SHAPE Magazine — @VlatonaSHAPE
- Kate M. White — Cosmopolitan — @katemwhite
- Cindi Leive — Glamour — @cindi_leive
- Lucy Danziger — Self — @LucyDanziger
- Carin Barnes — Delicious Mag — @CarinBarnes
- Peggy Northrop — Readers Digest — @pnorth
- Lance Ulanoff — PC Magazine — @lanceulanoff
- Chris Anderson — Wired Magazine — @chr1sa
- Ted Johnson — Variety — @tedstew
- Vitaly Friedman — Smashing Magazine — @smashingmag
- Jennifer Preston — New York Times Magazine — @NYT_JenPreston
- Phil Torrone — Make Magazine — @torrone
- Dan Costa — PC Magazine — @Dancosta
- Max Chafkin — Inc Magazine — @chafkin
- Jemima Kiss — The Guardian — @jemimakiss
- Bobbie Johnson — The Guardian — @bobbiejohnson
- Dan Oliver — .Net Magazine — @danoliver
- Nat Ives — AdAge — @natives
- Michael Learnmonth — AdAge — @learmonth
- Abbey Klaassen — AdAge — @amklaassen
- Charles Arthur — The Guardian — @charlesarthur
- Scot Finney — Computer World — @scotfinnie
- Seth Porges — PC World — @sethporges
- JR Rafael — PC World — @jr_raphael
- Adam Aston — Business Week — @adamnyc
- Amy Feldman — Business Week — @amyfeldman
- Ana Marie Cox — Time — @anamariecox
- Ari Berman — The Nation — @ariberman
- Arik Hasseldahl — Business Week — @ahess247
- Ben Levisohn — Business Week — @ben_levisohn
- Burt Helm — Business Week — @burthelm
- Josh Jackson — Paste — @joshjackson
- Steve LaBate — Paste — @stevelabate
- Kate Keifer — Paste — @katekiefer
- Rachel Maddux — Paste — @rachaelmaddux
- Jay Sweet — Paste — @ajsfour
- Sascha Segan — PC Magazine — @saschasegan
- Richard Strohmeyer — PC World — @rstrohmeyer
- Alex Wolfe — Information Week — @awolfe58
- Mark Frauenfelder — Make Magazine — @frauenfelder
- Ayren J. Cannady — Fitness Magazine — @FITNESSayren
- Bethany Gumper — Fitness Magazine — @FITNESSbethany
- Caroline Hwang — Fitness Magazine — @FITNESScaroline
- Kristen Dierich — Fitness Magazine — @FITNESSkristen
- Lindsey Emery — Fitness Magazine — @FITNESSlindsey
- Marianne Magno — Fitness Magazine — @FITNESSmarianne
- Wendy Rodewalk — Fitness Magazine — @FITNESSwendy
- Jen Sinkler — Experience Life Magazine — @jensinkler
- Jen Ator — Women’s Health Magazine — @jen_ator
- Howard Chua-Eoan — Time — @hchuaeoan
- Gilbert Cruz — Time — @GilbertCruz
- Steve Wildstrom — Business Week — @swildstrom
- Steve Hamm — Business Week — @stevehamm31
- Steve Baker — Business Week — @stevebaker
- Spencer Ante — Business Week — @spencerante
- Shirley Brady — Business Week — @shirleybrady
- Sarah Lacey — Business Week — @sarahcuda
- Roben Farzad — Business Week — @robenfarzad
- Reena Jana — Business Week — @rjmac
- Rachel King — Business Week — @sfwriter
- Phil Mintz — Business Week — @pmintz
- Peter Coy — Business Week — @petercoy
- Peter Carbonara — Business Week — @petercarbonara
- Nancy Shute — US News and World Reports — @nancyshute
- Matt Vella — Business Week — @mattvella
- Marty M. Fawnche — Electronic Retailer Magazine — @fawnkey
- Marc Ambinder — The Atlantic — @marcambinder
- Louis LaVelle — Business Week — @louislavelle
- Lauren Young — Business Week — @laurenyoung
- Kevin Allen — Financial Times — @kevinallisonft
- Keith O’Brien — PR News — @keithobrien
- Karen Tumulty — Time Magazine — @ktumulty
- Jon Fine — Business Week — @jonfine
- Johna Byrne — Business Week — @johnabyrne
- Charles DuBow — Business Week — @charlesdubow
- Douglas MacMillian — Business Week — @dmac1
- Garrett M. Graff — Washington Magazine — @vermontgmg
- Heather Green — Business Week — @Heatherlgreen
- Ivan Oransky — Scientific American — @ivanoransky
- Jason Chupick — PR Newser — @jasonchupick
- Jason Pontin — Technology Review — @jason_pontin
Thanks to Leslie Joy for her help compiling this list.