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Whenever I recommend someone start a blog the first response I get is: “I don’t have anything to write about.” I also get a similar reaction when it comes to using other forms of social media: I have nothing to tweet about/I don’t get twitter; I only use facebook for friends/I don’t use facebook that much; what is LinkedIn?

Learning about the technical aspect of social media tools is easy; each major website features a handy “how-to.”  However, when it comes to using social medi

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