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If you’re new to Analogous Friday, welcome to the your awesomeland. This is a little doo-dad I do every week (on a Friday, no duh) where I share with you a wicked video that I’ve come across for your entertainment. Then, after said entertainment, I’ll make some asinine analogy for how it relates to marketing and business. Then, in the comments, you continue the analogousness and come up with your own. So, those are the rules, kiddos, let’s get ready to rumble!
Today’s video features Jared Allen of the Minnesota Vikings, but you don’t even have to be a sports fan to enjoy this video, which emphasizes the magnificence of the mullet.
So, not only is Jared Allen a straight-up beast on the football field, but he’s also good for some laughs. You know what else he’s good for? Lessons on life, business, and marketing…
BUSINESS UP FRONT PARRTY IN THE BACK
Yes, sometimes you have to buckle down and take care of biznus, but you don’t want to be a loser who is always dead serious and strikes fear into anyone who thinks about sneaking in a laugh. Yes, your work life will probably bleed into your personal life, but don’t prevent your personality and personal interests from becoming a big part of your professional life either. If you can loosen up a little and turn on your “Parrty in the back” side at the right times, this will go a long way in helping you to ENJOY your job. Just remember, a mullet doesn’t start in one place and stop in another. It’s made with the combination of business up front and party in the back and they can’t be separated. So, act like you’re a mullet.
INNOVATORS AREN’T FOLLOWERS
Jared (yea, first name basis) points out that the people in the 80s who first rocked the mullet didn’t do it because it was “cool” or because someone else was. They did it because they were “badass.” They were true innovators and created a legendary hairstyle. So, your business isn’t going to make it big by doing things because they think it’ll make them cool, just like Company X. They’re going to make it big by doing something awesome, which, because it is awesome, it will most definitely make them cool.
WHERE’S YOUR HEART-SHAPED CHEST HAIR?
Jared Allen is a super intimidating person on the outside. He has hairy legs, a hairy face, rocks a mullet, and will break you into. However, under all of this “Paul Bunyon” manliness, he has a softer side (both in reference to his heart shaped chest hair, which I’m sure is very soft, as well as in reference to his personality). As a business professional, sometimes we have to exert our power because that’s just what it takes to get the job done. But be careful not to develop a hunger to exert it anytime. You’ll lose friends pretty quickly and develop a reputation for a power-hungry monster. Showing customers, coworkers, or clients how much you care about them in a genuine manner every now and then can go a long way in developing close relationships with them.
There’s your analogosuness for this week! What else did Jared teach you in his video?
For an extra dose of Analogous Friday, check out what we learned about marketing last week from Drunk Ewok’s on the Today Show.
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