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I found this great article today on Ragan Communication’s website, which talks about the three different types of communicators. The superstar is the type of communicator who pleases management to the fullest; no question asked. The sometime skeptic is someone who also agrees with management, but thinks management might not always know the best way to complete their goals, so he gives suggestions and asks questions. The slightly subversive is a person, who believes management knows how to make money, but doesn’t know a thing about how to motivate people. After reading the article I started wondering two things. First, which type am I? Secondly, which type do I think is best for a public relations practitioner?
Personally I believe I am definitely the sometime skeptic communicator. I always listen to my superiors out of respect and knowing my place, but I know I would suggest my idea if I felt like it would enhance the decision. There is definitely a way and a place to do it while respecting your boss. Your boss is in charge, but he hired you for a reason. He wouldn’t want to keep your idea to yourself because you might have the next big thing. I have always been told to say my ideas out loud even if it seems crazy or out of reach because other people can build of your idea to make is plausible. You never know what triggers someone else’s mind in order for them to come up with an idea.
As far as the second question goes, which type do I think is best for a public relations practitioner, I definitely believe a good, successful public relations practitioner MUST be a sometimes skeptic communicator. You need to know your place and show respect to your boss. Even if you think you are smarter than your boss, you can’t let him or her know you think that. It is important you are on the same page with the company’s goals, but that doesn’t mean you can’t think. You need to express your opinion because you can make the idea better or realize a flaw in it which management missed. Just remember that you were hired for a reason and your thoughts matter.
After reading this article I realized how much public relations was the right major for me. I can’t wait to start my career. I believe I will make a difference for which ever company or agency I work for. Good teamwork and knowing what the goals of your company are in order to be successful. No team is as good as it could be if everyone on the team simply follows the leader with no thoughts or comments of their own. So don’t be afraid to speak up and say your thoughts, but just know when and where to say them.
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Comments
11.16.09
Hey Drew, it's great that you're picking up on these communication types as a student. It's going to help you understand the people that you work with and avoid lots of conflicts that entry-level professionals end up dealing with.
You may want to take this a step further and read about Meyers-Briggs personality types. Taking a class on the MBTI helped me and my coworkers understand each other a lot better.
-RP
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