
Though it sounds brash, I think it’s the wrong mindset to “officially” start the job search. Sure, you can sit down and think, apply for things and make a plan. But let me ask you a question: Shouldn’t you always be on the job search?
In some fields, “starting” a job search is the traditional way to approach it. In this traditional mindset, you can attend career fairs and join a relevant organization your senior year of college to have something on your resume. Well, this isn’t the case if you’re seeking a career in communications.

You should always be on the job search. Always. From freshmen year of college (and even before) through the rest of your career, always be on the job search. It doesn’t mean you have to be interviewing for positions and actively submitting your resume to online sites. (How many times have you earned a job or internship that way?) However, I think it’s good to always be thinking ahead. It’s all part of being strategic about your career.
Here are some principles of a constant job search:
If there’s one thing this recession has proven, it’s that companies are shifting more quickly than some employees can keep up with. That’s why this mindset is not only important for young professionals, but more seasoned professionals, too. I’m graduating in about a year and a half, but you bet I’ve started my “job search” a while ago and will continue to do so after entering the workforce.
What else would you add as characteristics of a constant job search?
Going along with your Curiosity point: Reading industry magazines, blogs, etc. It's important, before you enter a work environment, to have an understanding of the happenings in that industry. Try to have a mix of 5-6 sources that include industry best practices, industry accounts and people (if you're going into the agency world it's nice to know who's handling what and who's moving to which agency), and industry research. I find it's easiest to set up RSS Feeds for your 5-6 sources (those that are online) and check them 2-3 times a day.