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Pitching is integral to any young PR professional’s career. Despite it’s importance, many of my peers (myself included) find this to be the most challenging aspect of our profession. The only way to truly get better is to have experience, and many companies have policies that don’t allow interns to pitch.
So how do we learn about pitching without practicing? Doing a lot of research and reading numerous case studies helped me grow more comfortable when I first started doing media
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