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In his 1995 book, The E-Myth, Michael Gerber discusses several misconceptions most American’s have about the traditional entrepreneur. In the book, Michael goes onto list off the development cycle that most small businesses must go through in order to become truly viable sources on income. Since the release of his book there has been a flurry of activity surrounding his work, but what is concerning is the lack of attention being placed on the gravest of all misconceptio
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