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This year I have immersed myself in learning, studying and working on awesome projects that involve youth and Gen-Y marketing. Every company wants a piece of this market and their supreme buying power and spending habits. The number will vary an
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Comments
12.25.08
Liked the list, don't agree with some points; But! You buried the best point: GET OFF LINE!
Worth repeating, I thought.
Also: Picking on George W. Bush is too easy and came off as tacky. If you're going to point out phonies, it's worth finding one we haven't all dumped on ... yet.
12.26.08
@Brandon - thanks for the feedback. Point taken on Bush, I think I was reading his final pardon's when I wrote this and was pretty upset.
The getting offline strategy is crucial, but remember that if you have the wrong people and wrong image offline, it can hurt you just as much as a bad Facebook page. The ideal situation would be to have a great offline presence that leads people online, interact with each other and bring them back offline to have an experience with their product.
01.30.09
very interesting!
#35 makes me think of the Jordan brand.
There is a gold mine of insight in this. Everyone needs to read it.
I am going to put this on twitter.
Have a great day!
ryan
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