Welcome to Brazen Careerist!
Emily Ma is using Brazen Careerist to share ideas. Join now to become a member and start networking with Emily Ma and other professionals just like you. Learn more.
Emily Ma is using Brazen Careerist to share ideas. Join now to become a member and start networking with Emily Ma and other professionals just like you. Learn more.
Anyone in marketing knows of the genius, Seth Godin. What makes him so amazing is his ability to take a seemingly simple observation and transform it into some sort of brilliant marketing concept.
Example: The Bad Table (Here’s the short version of his post:) He goes to a restaurant and gets seated at the worst possible seat in the back, ne

Seth makes marketing so simple, yet so many companies are unwilling to go the extra mile to ensure there is no "bad table." The companies that go that extra mile are the ones who will ultimately win.

Nicely broken down, I like it. I thought the David Armano crack was great, too, haha!