
Throughout the majority of my college career, networking was stressed as an absolute necessity. I attended events sponsored by professional student organizations in hopes of connecting with a future employer. I signed up for mock interviewing so that I could perfect my face-to-face communication skills. I created a LinkedIn account and cleaned up my Facebook in hopes of spreading my social web presence in a more appropriate manner.

I liked this post a lot. While there are hundreds of career coaches and business writers out there talking about the importance of networking, not many of them really emphasize the need to think about WHY we are networking. And since may people don't consider why they are networking, they don't network intelligently by focusing on target contacts; they just blanket the known universe with their business cards and hope for the best.
The best book I've ever read on networking is "Never Eat Alone" by Keith Ferrazzi. It focuses on targeting your efforts toward specific contacts that you identify prior to making the connection. You may have already read it, but if not, check it out.