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Since this blog is specifically tied to the concept of personal branding, I fail to explain what my day job is. A lot of people think all I do is this blog, the magazine, the TV show, the awards, the articles and the upcoming book. I actually spent a lot of time figuring out, experimenting and executing social media programs at EMC Corporation, where I’m a social media specialist. When I was first hired in November of 2007, I was one of the first Fortune 500 employees tasks w
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